Revenue & Unit Economics
Your money: subscription MRR + the anti-aggregator take-rate. View public pricing →
₹14,000
MRR
14 paying clients
85%
Gross margin
COGS ₹2,100
₹1,000
ARPU
per client / mo
₹1,68,000
Annual run-rate
+ ₹0/mo take-rate
Plan economics
Starter₹1,000/mo
Leads on autopilot for the price of one ad
Margin 85% · COGS ₹150 · profit ₹850
14 clients on this plan
Growth₹3,000/mo
Fresh AI creative + full CRM
Margin 85% · COGS ₹450 · profit ₹2,550
0 clients on this plan
Pro₹7,500/mo
Priority optimization + ads-ready
Margin 85% · COGS ₹1,100 · profit ₹6,400
0 clients on this plan
Client subscriptions
| Client | Plan | Usage | This month |
|---|---|---|---|
| Anna Kitchen | 0/8 videos | ₹25 GMV · 0 leads | |
| Udupi Palace | 0/8 videos | ₹0 GMV · 0 leads | |
| Madras Coffee House | 0/8 videos | ₹0 GMV · 0 leads | |
| Dakshin Delight | 0/8 videos | ₹0 GMV · 0 leads | |
| Saravana Tiffins | 0/8 videos | ₹0 GMV · 0 leads | |
| Punjab Grill | 0/8 videos | ₹0 GMV · 0 leads | |
| Delhi Darbar | 0/8 videos | ₹0 GMV · 0 leads | |
| Tandoori Nights | 0/8 videos | ₹0 GMV · 0 leads | |
| Amritsari Junction | 0/8 videos | ₹0 GMV · 0 leads | |
| Royal Rasoi | 0/8 videos | ₹0 GMV · 0 leads | |
| Dragon Wok | 0/8 videos | ₹0 GMV · 0 leads | |
| Biryani Bazaar | 0/8 videos | ₹0 GMV · 0 leads | |
| Royal Wedding Caterers | 0/8 videos | ₹0 GMV · 0 leads | |
| Grand Shaadi Caterers | 0/8 videos | ₹0 GMV · 0 leads |
Scale projection
at ₹1,000 blended ARPU| 100 clients | ₹1,00,000/mo | ₹12,00,000/yr |
| 1,000 clients | ₹10,00,000/mo | ₹1,20,00,000/yr |
| 10,000 clients | ₹1,00,00,000/mo | ₹12,00,00,000/yr |
| 50,000 clients | ₹5,00,00,000/mo | ₹60,00,00,000/yr |